Natura

Brand identity
Concept

Natura is a brand of face care cosmetics. The peculiarity of the brand is that all cosmetics are made from natural ingredients. The brand presents luxury and quality cosmetics for girls who want clean and well-groomed skin. Each girl can find a product that is suitable for her.
The brand is located in Italy, but gives every girl can buy their cosmetics online. The basic philosophy of the brand is naturalness in all things. All that this brand produces is completely environmentally friendly, ranging from ingredients to packaging.
In design, the brand also prefers naturalness and sophistication. The main task of the design is to make every girl want to have such a product in her home. And also to distinguish the design among others in the market. Such a feature of the design were the letters A developed in such a way as if a tree leaf in the wind. This element makes the design memorable and original.